by epicflowers | Mar 17, 2014 | florist-blog, Marketing
Knowing your customer base is the focus of online marketing. By knowing your customers, you can more easily engage with them and provide the products and services they want, creating a lost-lasting and loyal relationship. You already understand your customers pretty...
by epicflowers | Feb 28, 2014 | florist-blog, Marketing, SEO, Technology, Uncategorized
While our competition is still trying to figure out how to integrate Pinterest to their client’s websites, we’re playing in the big leagues. For example, on the marketing side, epicFlorists have access to a Traffic Engine, which is a step-by-step...
by epicflowers | Feb 17, 2014 | florist-blog, Marketing
Before making a purchase online, what do you normally do? Go to Amazon.com to compare prices and reviews? Look up YouTube videos about the product? Ask friends and family what they recommend? We’ve all done it. In fact, according to Google the average shopper in...
by epicflowers | Dec 20, 2013 | florist-blog, Marketing, Uncategorized
There’s nothing more frustrating than a horrible online checkout experience. After finding the perfect product at a decent price, only to be forced into creating user accounts, newsletter signups you weren’t asked about and no payment options –...
by epicflowers | Dec 4, 2013 | florist-blog, Marketing, Uncategorized
You have a beautiful website with great products that you’ve spent tons of time perfecting. You have an SEO and Marketing strategy and everything is looking good. Customers are browsing your eCommerce website, adding products to their cart – and leaving!?...
by epicflowers | Nov 14, 2013 | Marketing, Social Media, Uncategorized
Pinterest is a visually compelling social media network. It is a great way to share and discover new interests and ideas, but it is also an effective marketing tool for businesses, especially online florist websites. At first glance it may seem like an unusual...